Adomast, a specialist in concrete chemical manufacturing approached Forge Agency for help redeveloping and reinvigorating their brand. Managing Director Denise wanted to move the company forward and position themselves as the manufacturer of choice within their industry.
Citing the need for an improved reputation, we set about modernising Adomast. We achieved this by unifying their brand and bringing in a softer approach, as their trade can be somewhat grey and serious business. A key factor to the successful rebrand was the introduction of the human factor, an emphasis on customer service to help strengthen relations with the trades.